How to start an ecommerce Facebook page

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More time is spent on Facebook than anywhere else online, so it’s a great place from which to sell. Here is how to set up a Facebook page that will give your business a lift.

Social commerce finally arrived?

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Social commerce had a rocky start but with a swathe of start-ups revolutionising the space and partnerships forming between platforms and payment companies, it could be about to prove its critics wrong.

Social Logins: pros and cons

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It is becoming more and more common to see “Log in with Facebook” options when you visit editorial sites but are social logins something that online retailers should consider?

Internet Retailing Expo videos now live!

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If you weren’t at this year’s Internet Retailing Expo then you missed a bundle, but fear not, all that good advice on ‘how to do ecommerce better’ is online from today.

Chirpify: The start-up giving social commerce the boost it needs

Chirpify

Despite a great deal of hype, social commerce has struggled to prove itself so far. Will this Portland start-up help to change the game? Back in 2010 Mark Zuckerberg said, “If I had to guess, social commerce is the next area to really blow up”. Some time later in February of 2011, Wired magazine lead [...]

How to protect customer data

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Acquiring accurate customer data is the holy grail of ecommerce; but that’s just the start. Keeping it safe from prying eyes is the real challenge.

Five common social media mistakes to avoid

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Social media can help an ecommerce site to win new customers, but it’s important to lay down the ground rules. Here are five mistakes to avoid when using social media.

What will social commerce look like in 2013?

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Rob Howard, founder and CTO, Telligent reveals his predictions for the coming year on how ecommerce businesses will continue to interact with social media websites.

How social commerce can boost e-retailers

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Many brands are now gathering a significant amount of user-generated content due to their digital activities, whether this is information gleaned from their fans on Facebook, followers on Twitter, or customers who have bought a product and then left a review on the site.

How to go from 0 to 100 customers

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You’ve decided that you want to make a profession out of ecommerce. Good, that’s the easy bit. Now, how can you make your first 100 sales?