How to start an ecommerce Facebook page

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More time is spent on Facebook than anywhere else online, so it’s a great place from which to sell. Here is how to set up a Facebook page that will give your business a lift.

Getting to grips with Google+

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It may be because of negative early press that a Google+ account isn’t always at the top of online retailers’ list of social media ‘To Dos’. But it should be, says Gabriella Griffith.

Can Facebook help you sell?

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Facebook is being used every day by the world’s biggest brands to build a legion of devoted fans, but can the same principles work for eCommerce businesses with limited budgets?

Why you should be using Google+

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Google+ has been live for one year, yet businesses and consumers are still unsure of its potential. However, there’s much to be gained for eCommerce companies who create a profile on the social media site

The seven steps to great content

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Websites are defined by their content and the better it is the greater the chance you’ll get visited and make sales. Here’s a quick guide to getting it right

Pinterest and the power shift in fashion retailing

Ross-Furlong

In his latest blog, BlogStar.co.uk founder Ross Furlong discusses how more and more consumers are buying goods through the social media phenomenon that is Pinterest.

7 essential Twitter management tools

twitter

Twitter features multifarious management tools that are helpful in scheduling and maintaining your profile and your followers’ list. Here are some of the quintessential twitter management tools that you simply must get your hands on.

The social media revolution of 2012

The Social Media Revolution 2012

Is social media a fad, or the biggest change in the way business works since the industrial revolution? You decide.

Pinterest backed for $100m

Pinterest

PINTEREST, the scrapbook-style picture website, has received $100m to fund its global expansion and improve its services.

Why tech-savvy brands are leaving the high street behind

High street shopping

Social media marketing provides retailers with previously unimaginable ways of targeting would-be customers. Today, more and more companies launch advertising campaigns via social media instead of television…