Music makes advertising and promotions more compelling and emotive. CEO Terry Eckersley tells us how Think Media Music can help you find the right track for your online campaign.
Please tell me about your business
My business is an online music library. We have a massive collection of theme, background music and songs. We are really well Google ranked if you put in “television music” into Google.
We have provided music for worldwide TV shows, like Monkey Business and our clients include major broadcasters such as the BBC, ITV and Sky.
We also do commissions if a business wants a video to promote its product or service. Recently, two clients wanted to use certain well-known songs and then found out it costs big money to use famous music. One company had wanted to use
Ocean Drive by The Lighthouse Family but it was too expensive, so we created a similar vibe and melody called Fly Free, which worked really well. On another job a start-up business wanted a video to feature Feel Good by Nina Simone. I’ve done the same, music which is inspired by that track but distinctly different.
Who is the product aimed at?
TV editors, production, advertising& TV companies and business like the two mentioned.
What are the benefits of using it to an eCommerce business?
There are benefits for SEO and viral marketing via social media such as Twitter, YouTube and Facebook.
How much does it cost?
Every project differs with regards to budget and time.
How does it work?
Products and services are shown, in a cool, classy, or hip and trendy way, depending on what market is being aimed at. Good music makes a TV Show or advertisement. Our music helped make Monkey Business ITVs biggest selling TV show to Discovery Channel International. Imagine Jaws the movie without the soundtrack, you can do the same with websites and other mediums.
Take me step-by-step through how I buy and install it
Go on to the website and find the type of music you’re looking for. You can search by style, genre, instrument or artists – it’s simple, fast and easy. Once you’ve found your track, you licence the music via MCPS
What do I need to do once it is set up?
Virally market it.
Is there anything else I should know?
It’s all on the site.
www.thinkmediamusic.com
