Market research is a key aspect of an ecommerce website’s marketing strategy. Here are four ways to conduct market research.
Shmuli Goldberg of ClickTale
July 24, 2012 by Leave a Comment
Shmuli Goldberg of ClickTale speaks to the Jumpstart Customer Experience Conference about why knowing full details of customers’ behaviour is the key to giving people what they want.
The evolution of digital measurement and analytics
July 16, 2012 by Leave a Comment
Enterprise level digital measurement and analytics is developing at a swift rate. However, most web analytics solutions don’t deliver the capabilities necessary for many forms of advanced analysis.
Michael Thompson of EmailVision talks analytics
July 4, 2012 by Leave a Comment
Michael Thompson, vice-president of user experience at Emailvision, talks about the best practices surrounding anaytics in support of eMarketing
How to use: QuBit
April 24, 2012 by Leave a Comment
QuBit helps its customers to understand activity on their websites by analysing data; here’s how their product works.
