Each and every page of your ecommerce site is important. But when it comes to making sales, the majority of decisions are made on product pages. This is where customers decide whether or not they want what you’re selling.
Product information and the five Cs to profit growth
August 2, 2012 by Leave a Comment
Simon Walker at Stibo Systems explains how adopting a proper strategy to product information can help you boost profits. Also why descriptions should be the foundation of your multichannel strategy.
