For eCommerce entrepreneurs and executives who want to sell more
It is the dream of almost every company to achieve rocket-fast growth. The idea of sitting watching revenue graphs go through the roof fills most online retailers with hopeful joy. But fast growth is a powerful thing and it takes careful preparation for it to work.
Coping with fast growth requires you to plan ahead. From your ecommerce business’s finances to your product lines, how should you plan for fast growth?
eSeller talks to David Moffat from top digital agency ID30 about the pros and cons of email marketing, as well as how to get most out of your campaigns.
They say ‘cash is king’ because it’s the lifeblood of business, whether we’re talking about cash-flow or investment for growth. Robin Jones of iwoca gives eSeller his tips on when and how businesses should look for funding.
Returns is an issue for every retailer and brand — fact. But how big an issue is it and why does it vary? How can retailers address it and control it?
