Getting started with internal linking

When it comes to using links to improve your site’s SEO, the first thing you think about is inbound links from reputable sources. But internal linking will give your rankings a hike too.

What is Google Panda and why should you care?

Google Panda is Google’s search algorithm, acting as a content quality filter for its search engine rankings. But why does it matter for ecommerce websites?

The importance of a good domain name

Choosing a domain name for your company’s website is one of the biggest decisions you will make with regard to your online marketing strategy. Here is why.