Bronto Software explains how it can help eCommerce businesses increase sales through its email and cross-channel marketing services.
Please tell me about your business
Bronto Software helps retailers to drive revenue through targeted email and cross-channel marketing. More than 1000 organisations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Trek Bikes rely on Bronto’s software and services to fuel customer engagement and sales.
Who is the product aimed at?
The Bronto Marketing Platform is specially designed for retailers and other commerce-focused businesses.
What are the benefits of using it to an eCommerce business?
You can increase revenues and set up and run your marketing programs more quickly and with less effort. You’ll also be able to measure and analyse results in order to make improvements in your marketing.
How much does it cost?
The Bronto Marketing Platform starts at $6,000 USD.
How does it work?
As a Software as a Service (SaaS) platform, users log into the Bronto Marketing Platform to access their accounts in order to send email and social messages. With features like a/b split testing and segmentation, users can tailor their campaigns to maximise their effectiveness. The platform uses simple drag-and-drop interfaces and users can set up automation of their marketing workflows so they run without the user’s initiation.
Take me step-by-step through how I buy and install it
After purchasing a license for the Bronto Marketing Platform, users are sent secure login information. From there, they can login to their account at anywhere in the world at any time. There is no installation needed as it’s SaaS-based.
What do I need to do once it is set up?
After a user logs on, the first step would be to upload a list of opt-in email addresses. At this point, the user could create and send an email message to the list or any portion of it. A good next step would be to setup any integrations that would help to define segments and make email campaigns more relevant and valuable.
bronto.com
