Amazon holds very high expectations for the retailers it approves to sell on its marketplace; its goal is to put its customers first in order to create the highest quality shopping experience available on the internet today.
These high standards, coupled with a great number of data requirements, make this marketplace unlike most and difficult for online retailers to navigate.
In June 2011, ChannelAdvisor’s customers experienced same-store-sales growth of 69% on Amazon, growing at nearly four times the rate of e-commerce as a whole. Online retailers should be priming their businesses to make the most of this revenue opportunity.
ChannelAdvisor has identified best practices to make sure your product listings are not only found by shoppers, but also appeal to shoppers on Amazon. Learn how to optimise search terms, product descriptions, details, images and more to make sure you’re positioning your products to be seen on Amazon.
For your complete guide to BEING SEEN on Amazon: Are your products appealing and easily found?Follow the link below:
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