20 Questions you need answers to

March 5, 2014 by Leave a Comment

The real key to any form of market research is working out what you want to ask – and how to ask it.

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How to not build a dodgy app

February 13, 2014 by Leave a Comment

There are many things that you can do wrong with your app, making it a total nightmare for users: which is a sure fire way to put people off using it.

Filed Under: Customers Tagged With: app, battery life, ,

An introduction to the multichannel

February 10, 2014 by Leave a Comment

Retailers and wholesalers are no longer able to compete by just selling through one or two sales channels.

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IRX preview: Customer Experience and Journey conference

February 6, 2014 by Leave a Comment

As part of eSeller’s IRX preview looking forward to the forthcoming Internet Retailing Expo, we’re trailing the Customer Experience and Journey Conference.

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Switching to responsive web design

February 6, 2014 by Leave a Comment

While the need to offer the best possible experience of your site over a variety of devices is clear, how can you actually make this happen – on a budget? The answer lies in responsive web design.

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The return of the customer

February 3, 2014 by Leave a Comment

While it is seen as accepted wisdom that an existing customers is some six or seven times cheaper to keep than attracting a new one, it is nevertheless quite a tricky art keeping customers coming back for more.

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The best way to handle a complaint

January 29, 2014 by Leave a Comment

It is an unavoidable fact of running any business that customers will complain. Whether it is a legitimate complaint or not, how you handle these ‘negative inputs’ can help your business, or utterly destroy your reputation.

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IRX Workshops: come and see Kount

January 28, 2014 by Leave a Comment

Don E. Bush, VP Marketing at fraud prevention software vendor Kount, explains why you should visit Kount’s workshop at the Internet Retail Expo on Wednesday 26th March at the Birmingham NEC.

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If you’re not paying for something, you’re the product

January 27, 2014 by Leave a Comment

Google is pervasive in our online lives: Social media, email, work documents and, of course, search are all pies in which Google has its fingers. It’s even recently acquired Nest Labs, the producers of smart thermostats and smoke sensors, so it will be present throughout our home lives too.

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Do you know how valuable your customers are?

January 23, 2014 by Leave a Comment

Analysing customer value plays an important role when optimising an online seller’s scheduling and returns policy. However, determining customer value is also just as important for publicity planning.

Filed Under: Customers Tagged With: CLV, cost per order, custoer ratings, Customer value
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