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Focus on SEO: Creating low competition keyword campaigns

July 17, 2013 by Leave a Comment

When planning, developing and marketing your website, every element should be carefully planned, from the design, structure and layout to the content. This is where you need a carefully thought-out keyword campaign to optimise your site.

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Focus on products: Using Google Tools to choose products

June 3, 2013 by Leave a Comment

You’ve decided to set up an online store, so it’s time to decide exactly what to sell. The market you to head into will influence your choices when it comes to design, branding, marketing and target audience. So it’s important to find the right one for you.

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Using keyword research to boost sales

May 9, 2013 by Leave a Comment

Keywords are one of the most important tools in the eternal battle to master SEO. They are what search engines are based-on and what helps your customers to find you.

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Long tail keywords

May 1, 2013 by Leave a Comment

When it comes to keywords and phrases, long tail ones are the money makers in ecommerce. But there are no easy ways to win at SEO and so these keywords can often be the hardest to understand.

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SEO jargon-buster

April 10, 2013 by 1 Comment

At eSeller we’ve often heard of SEO being referred to as a dark art. It’s not hard to understand why. It is such an essential element to every website’s success and yet to the uninitiated it seems full of mystery, trickery and completely unfathomable terms.

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Improve your SEO with keywords

December 17, 2012 by 1 Comment

Keywords are the descriptions of your website that help search engines like Google understand what you are selling and who it should push your way. How can you improve your ecommerce website’s SEO with keywords? Here are our tips:

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