Seven SEO myths debunked

Understanding and implementing an effective SEO strategy is one of the cornerstones of success in online retail. But the guidelines and advice that is offered can all too often be clouded by misconceptions and untruths.

Link building strategy; How to get it right

All too often, companies are spending money on link building, to improve their online visibility but are these budgets being spent wisely? Are acquired links going to maintain their value in the long-term?

Smart link building

One of the most commonly used search engine optimisation (SEO) tactics to get extra traffic to a site, editorial or ecommerce, is link building. This consists of encouraging and creating links from other sites, to your various pages.