GPS-technology has permitted the development of location-based services, these “integrate a mobile device’s location or position with other information so as to provide value to a user” as defined by Jochen Schiller.
For eCommerce entrepreneurs and executives who want to sell more
Kate Owen, managing director Europe, Digital Element, explains why location-based marketing through mobile phones is a growth industry not to be ignored by eCommerce business owners.
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November 14, 2013
Louise Knowler started Distinctive Wash Ltd, the UK’s first designer fragrance washing powder for men. Louise started the business after a brain wave and has it up and running, but there is still much to learn… And she is kindly letting us follow her journey through getting her SME off the ground.
November 5, 2013
Jon Woodall, MD of Space48, talks about the challenges of taking SMEs online and how those skills have been put to use with make-up artist extraodinaire Charlotte Tilbury
October 29, 2013
James Beard, head of sales and business development at Sage Pay and their partner Juan Ignacio de Paul, CEO, eBizMarts, explain how, working with Magento, they are looking to revolutionise POS systems for SMEs
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