Planning for success at Christmas

Recent reports that Amazon is set to hire 15,000 staff to meet customer demand in the run up to Christmas will have no doubt unnerved online retailers that are unable to make such dramatic adjustments in personnel over the festive period. So with just thirteen weeks to go until C-day, is your team ready for Christmas?

Omni-channel sales strategies

The evolution in technology has created a multitude of touch points between retailers and their customers. Customers are coming to expect the same quality of experience and service across all of these points. Welcome to the Omni-channel.

Sales strategy: Top eight mistakes to avoid

The selling of goods and services requires a plan. We have already discussed how to create a sales plan. Now it’s time to look at the pitfalls in creating one. Just as having no plan is a bad idea, having the wrong plan causes its own set of problems.

Make your business seamlessly omni-channel

The mobile revolution is creating the need for an evolved commerce strategy, writes James Spalding, managing director of e2x. Here he outlines his views on how businesses can learn to succeed during the transitional period