For eCommerce entrepreneurs and executives who want to sell more
How your customers view your business doesn’t stop with your website and product range; their first impressions start on your website and ends with them receiving the goods they ordered. The quality of your courier is as important as the quality of your products.
Online abandonment is a big challenge for online retailers. Shopping cart and online form abandonment rates are often upward of 75 percent, and cart or form abandonment is only the tip of the iceberg when it comes to lost business online, says Anand Subramanium.
On 13 February, 2013, Google Shopping changed to a commercial model built on Product Listing Ads in the United Kingdom, Germany, France, Japan, Italy, Spain, the Netherlands, Brazil, Australia, Switzerland, and the Czech Republic.
Converting a customer is always a cause for celebration. But if you stop engaging customers when you send off the purchase, you’re missing a trick.
More traffic to your ecommerce site means more sales. It’s as simple as that; so here are four simple techniques to boost your traffic.
There is no better way for retailers to have access to their customers than through smartphones, or mcommerce. We are always near our phones, we use them constantly, even whilst consuming other media such as TV.
Shopping cart abandonment is one of the key issues facing eCommerce websites. It’s rare that someone dumps a shopping basket when they get to the tills in a physical store and yet the latest figures from the Baymard Institute find an average abandonment rate of 66.22% across a swathe of eCommerce sites.
The clamour regarding Facebook’s meteoric growth has calmed somewhat since it floated on the stock market; with that in mind, we take a level-headed look at what opportunities Facebook advertising presents to ecommerce businesses.
Social media management is a pressing concern for ecommerce businesses, Brawatch believes it has the solution.
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February 17, 2014
Tony Pearce, serial company starter and entrepreneur talks us through his nine steps to using crowd funding – and offers some salutatory warnings about the risks, workload and rewards. Watch and learn…
February 10, 2014
As we continue to follow our pet start up Distinctive Wash Ltd, we find founder and CEO Louise Knowler reflecting on how, if you want to launch any business, getting the online presence and technology right is something that has to be sorted from day one.
January 7, 2014
Continuing our video diary of the trials and tribulations of a start up, Louise Knowler, founder and CEO of Distinctive Wash Ltd, explains how selling online made her international from day one and how that was both challenging AND rewarding
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