
Customer feedback is a weapon in your sales armory. Encourage it and cultivate it in the right way and people will be more likely to buy; cut corners and they will avoid your products like the plague.
For eCommerce entrepreneurs and executives who want to sell more
Customer feedback is a weapon in your sales armory. Encourage it and cultivate it in the right way and people will be more likely to buy; cut corners and they will avoid your products like the plague.
GARDENING products company Dandy’s Topsoil has enjoyed considerable success since actively pursuing feedback and reviews online earlier this year.
Matt Eames of Feefo.com explains how eCommerce companies can harness the power of customer feedback to improve their business’ communications and reputation.
Giving customers a way to provide direct feedback is key to improving satisfaction and increasing conversion rates, says Christian Bennefeld, chief executive of Etracker.
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