The essential rules of customer feedback

chris-barling

Customer feedback is a weapon in your sales armory. Encourage it and cultivate it in the right way and people will be more likely to buy; cut corners and they will avoid your products like the plague.

Online reviews prove solid ground for Dandy’s

GARDENING products company Dandy’s Topsoil has enjoyed considerable success since actively pursuing feedback and reviews online earlier this year.

How to use: Feefo.com

Matt Eames

Matt Eames of Feefo.com explains how eCommerce companies can harness the power of customer feedback to improve their business’ communications and reputation.

Are you listening to your online customers?

Feedback form

Giving customers a way to provide direct feedback is key to improving satisfaction and increasing conversion rates, says Christian Bennefeld, chief executive of Etracker.