
The days when retailers had just one sales channel are long gone. A robust sales strategy involves a range of different channels. Social media may be part of your marketing strategy but it should be included into your sales planning also.
For eCommerce entrepreneurs and executives who want to sell more
The days when retailers had just one sales channel are long gone. A robust sales strategy involves a range of different channels. Social media may be part of your marketing strategy but it should be included into your sales planning also.
We recently caught up with Bill Loller, VP of Mobile at Tealeaf, to find out why the rise of mobile challenges retailers to approach customer experience management in new ways.
Retailers on the high street took a battering in 2011, and while 2012 has been brighter generally shop owners need to invest in robust retail software if they are capitalise on the drive online.
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July 17, 2013
eSeller talks to David Moffat from top digital agency ID30 about the pros and cons of email marketing, as well as how to get most out of your campaigns.
July 16, 2013
They say ‘cash is king’ because it’s the lifeblood of business, whether we’re talking about cash-flow or investment for growth. Robin Jones of iwoca gives eSeller his tips on when and how businesses should look for funding.
April 10, 2013
Returns is an issue for every retailer and brand — fact. But how big an issue is it and why does it vary? How can retailers address it and control it?
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