Diary of a Start-up: episode 2 – Marketplaces

We continue our look at how Louise Knowler, founder of Distinctive Wash Ltd, creator of the UK’s first designer fragrance washing powder for men, is developing her business and how she got going in marketplaces. We continue our look at how Louise Knowler, founder of Distinctive Wash Ltd, creator of the UK’s first designer fragrance […]

Satisfying demand from marketplaces

It’s not uncommon for individuals and businesses alike to start trading via online marketplaces such as eBay, and find that they just can’t cope with the demand.

Sleeping with the ‘frenemy’

Getting customers to buy your goods is very much like a romance, especially if you want them to keep coming back for more. However, the online world is full of customers who are lazy and think they want a one night stand – and these people head for marketplaces. Marketplaces are your ‘frenemy’ – on the […]

An introduction to marketplaces

Amazon, eBay, Rakuten… even Bubbles. The world of online marketplaces is a booming one and, for consumers at least, they are often the first point of contact for buying pretty much anything online – they are becoming the de facto online shopping search engines.

How Spreadshirt sells through marketplaces

Online clothing and accessories retailer Spreadshirt turns over nearly £60 million a year. Founder Philip Rooke explains how he boosts sales using third-party market places such as eBay and Amazon.

Nine ways to boost online sales on Play.com

As Rakuten Play.com shifts into being an online marketplace, Shingo Murakami, UK MD oputlines the top nine tips the company has for getting to most out of marketplace sites in general and Rakuten in particular.

Five ways to get started on Amazon and eBay marketplaces

If you already run your own ecommerce site, then it’s worth thinking about adding the marketplaces on eBay and Amazon as extra channels. However, it’s not all plain sailing, so here are five points to bear in mind.

The rules of marketplaces: Amazon and eBay

One fast and cost-effective way to diversify your sales channels is by embracing online marketplaces, such as eBay or Amazon. With a huge existing customer base, these online giants are the logical place for retailers to start selling on marketplaces.