In the second part of this series, Ollie Vaughan, Media Director at Tug, explains how furniture retailers can use the mobile channel to convert more customers. For part I, click here.
Multi-channel furniture sales: part II
Furniture shops: having a multi-channel presence is vital
With online sales of furniture going through the roof, businesses in this sector need to construct a multi-layered ecommerce strategy if they want to secure a piece of the pie.
Cutting edge multi-channel innovations
While pricing remains a vital factor for standing out from competitors when it comes to multi-channel solutions, innovative ideas are essential too – something that the following retailers clearly understand.
Four things you need to know about responsive design
Customer experience in a multi-channel environment
Customers expectation for great service is as high as ever, so retailers need to make sure they are offering a consistent level of service whether in store, online, through mobile, TV or social. How do retailers maintain great customer service in a multi-channel environment?
Three retail problems you don’t need to worry about
Indie retailers and online markets join forces to take on big boys
Five people you should speak to before going multi-channel
Multi-channel retail is a land full of opportunity, but it is also fraught with expense for businesses taking this route for the first time. Some ground-work is in order; who should you speak to for advice?
Omni-channel marketing: more than just mobile
Customers are increasingly interacting with brands via multiple devices and through the omni-channel, and expect brands to deal with this new behaviour.