Ecommerce trends to expect in 2014

Remember the turn of the Millennium when we predicted e-commerce would take off? Now we can’t imagine shopping without it. So if e-commerce is now genuinely mainstream, what are our expectations for 2014?

An introduction to marketplaces

Amazon, eBay, Rakuten… even Bubbles. The world of online marketplaces is a booming one and, for consumers at least, they are often the first point of contact for buying pretty much anything online – they are becoming the de facto online shopping search engines.

Nine ways to boost online sales on Play.com

As Rakuten Play.com shifts into being an online marketplace, Shingo Murakami, UK MD oputlines the top nine tips the company has for getting to most out of marketplace sites in general and Rakuten in particular.

Indie retailers and online markets join forces to take on big boys

A plucky band of independent retailers are fighting to compete with the likes of Amazon, Tesco and other major supermarket giants with the launch this week of an innovative programme to take 200 of Britain’s High Streets online.

Rakuten’s global ecommerce trend forecast for 2013

Retailers will need to encourage vocal social loyalty and create tailored multi-device mobile offerings to fuel ecommerce growth in 2013, according to the owners of Play.com.

Rakuten tips for a Christmas bonanza

Rakuten, the world’s 3rd largest e-commerce marketplace and owner of UK marketplace Rakuten’s Play.com, explores how online retailers can offer more this Christmas.

Social media: turning brand interaction into revenue

Scott Allan, Senior Vice President, Global Marketing at Rakuten LinkShare explains how online retailers can use social media to increase sales as well as engage and communicate with shoppers