Tools to help you write for SEO

June 26, 2014 by Leave a Comment

Keywords and key phrases are what drive SEO and getting the right ones requires a great deal of thought and effort. But along side that there are many tools to help you get it right.

Filed Under: Marketing Tagged With: , search engine, , SEO tools

Four tips for writing for SEO

June 25, 2014 by Leave a Comment

So you have all the keywords and phrases worked out. How do you now pull them all together to produce something that both the search engines and the human consumers want to read – two things that are often in conflict?

Filed Under: Starting Tagged With: , , ,

Writing for Google: keywords, key phrases and the human touch

June 24, 2014 by Leave a Comment

All businesses on the web need traffic and they need to be found by the people looking for them. This is what search engines do. But how do you get these search engines to come find your site above all others?

Filed Under: Uncategorized Tagged With: , ,

King of the links

June 19, 2014 by Leave a Comment

Linking can be used to create a ‘flatter’ website that is easier to trawl, but it can also lead to much better search engine rankings because it also makes it simple for Google’s robots to see the best bits of your site.

Filed Under: Marketing Tagged With: , linking, ,

More technical tips to boost SEO

June 19, 2014 by Leave a Comment

In this second installment of our technical tips series, eSeller scribe Paul Skeldon reveals how mod_rewrite and 301 redirects can make Google love you.

Filed Under: Growth Tagged With: 301, , , ,

Advanced website structuring tips for best SEO

June 19, 2014 by Leave a Comment

Creating a website that looks good, is easy to navigate and use and is not too ‘deep’ are all great attributes for building a website that can be easy to use by customers and is likely to garner good rankings when searched.

Filed Under: Delivering Tagged With: , , ,

Structuring your website for SEO

June 18, 2014 by Leave a Comment

The primary purpose of your website is to get people to call you, email you or, if you are selling something directly, to buy things from you. But the journey from thinking “I need to buy XYZ” to actually firing up your website on a laptop, tablet or smartphone is a long one.

Filed Under: Growth Tagged With: , site construction, ,

Constructing a site for Google spiders

June 18, 2014 by Leave a Comment

Having a website is never an end in itself: that website has to be found by search engines and the robots and spiders of Google and others that crawl all over the web cataloguing it so that hapless searchers can find you.

Filed Under: Starting Tagged With: , , , , ,

How to beat Google – tips on improving your ranking

April 28, 2014 by Leave a Comment

David Barker technical director of 4D Hosting offers a practical guide on how to improve your website’s organic Google ranking.

Filed Under: Marketing Tagged With: 4D Hosting, , page ranking, ,

Four questions when writing an eCommerce Business Plan

February 27, 2014 by Leave a Comment

Online businesses can go from nought to sixty in the blink of an eye, demanding plans change at the drop of a hat. A considered and thorough business plan is essential and the speed with which eCommerce businesses can grow makes strategic planning even more vital.

Filed Under: Delivering Tagged With: business plans, , , , ,
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