The explosion of online commerce has opened up a treasure trove of opportunities to entrepreneurs everywhere, whether from established companies or startups operating out of a spare room.
When to quit the day job
So you’ve had a Eureka moment and started a business – chances are you are doing it part time at weekends and evening while still keeping your nose to the grindstone in your day job.
Why do I need to do market research?
While many of you may associate market research with being accosted in the street and grilled by gap year trustafarian, finding out about the market you are entering or operating in, or looking at what your existing or potential customers want from your business can be vitally important.
Business plan: what is it good for?
It may sound crazy, but part of planning your business plan is planning what you want to do with the business plan. Having a business plan is a good idea even to get your ideas straight and have a plan in mind when you get going.
Diary of a Start Up: episode 3 – going international
Diary of a Start-up: episode 2 – Marketplaces
We continue our look at how Louise Knowler, founder of Distinctive Wash Ltd, creator of the UK’s first designer fragrance washing powder for men, is developing her business and how she got going in marketplaces. We continue our look at how Louise Knowler, founder of Distinctive Wash Ltd, creator of the UK’s first designer fragrance […]
Q&A: Josh Rathour, MD at UNiDAYS
Optimisation Q&A: Jonathan Sapir, MD of Wood and Beyond
Focus on SEO: Introduction to search
As an ecommerce professional, it’s essential to have some SEO awareness to maximise your returns. With the basics covered, your business will appear in search engine results whenever someone types an enquiry relating to your business and the things it sells – how high you appear in the list depends on a wealth of other factors.