Behavioural Marketing; beyond email marketing

Behavioural Marketing; beyond email marketing

This session looks to overcome the issue of how to tie together the many marketing channels — social, email, mobile, website, and CRM and look at how they might be integrated and automated to better drive marketing and sales results.

The future of digital

The Future of Online Digital Marketing 2012 -2015

This great video rounds up all the statistics and trends covering the expected development of the internet between 2010 and 2015. Look out for important marketing vehicles for your business including localisation, online video and an explosion of mobile technologies.

Women seek ‘bargains’ when buying for men

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Women who shop online for men often buy them “bargains” or “cast offs” rather than the latest trends, a recent survey suggests.