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How WiFi creates more conversions

November 26, 2013 by Leave a Comment

Customer insight is no longer just about understanding purchasing behaviour. In-store WiFi is becoming ubiquitous and omni-channelmarketing the accepted norm.

Filed Under: Customers Tagged With: , , , , ,

Nine ways to use Magento Enterprise to get ‘global-ready’

November 25, 2013 by 1 Comment

One attraction of online retail is the ability to reach an international audience, introducing a brand to new markets. However, creating multiple international storefronts can quickly become costly and complex.

Filed Under: Growth Tagged With: Ampersand, , , , Magento Enterprise, , translation

Technology that turns browsers into customers

November 25, 2013 by Leave a Comment

Paul Wallace, Director Product Marketing, Stingray Business Unit at Riverbed Technology looks at the technology available to ecommerce businesses to help turn browsers into paying customers.

Filed Under: Delivering Tagged With: , , , Riverbed,

TagMan and Magento: tag and data management plug & play

November 22, 2013 by Leave a Comment

In this case study, Steve Murphy, director of strategic partnerships at TagMan, explains how his product integrates with the Magento platform and how it can benefit ecommerce retailers.

Filed Under: Selling Tagged With: , , , ,

Page load time: The silent sales killer

November 22, 2013 by Leave a Comment

Having a faster site is a priority for most merchants, especially for businesses with large catalogs. Here are some important statistics on why a faster site is a crucial component for helping a merchant increase sales:

Filed Under: Starting Tagged With: , , , page abandonment, page load,

No need for HTML5 skills

November 21, 2013 by Leave a Comment

Hedley Aylott, co-founder & CEO of Summit outlines how he has developed a visual build tool to create flows in Magento — obviating the need for HTML5 skills — as well as helping SMEs ramp up page performance

Filed Under: Growth Tagged With: , , , ,

The Magento holiday prep checklist

November 21, 2013 by Leave a Comment

Preparation is the key to a well-executed and profitable Holiday season, and the following Magento checklist will help you get your site ready for peak shopping hours.

Filed Under: Delivering Tagged With: , , , holiday season,

How Google Business Photos lets customers in

November 20, 2013 by Leave a Comment

Google Business Photos and 360 Degree Virtual Tours allows prospective customers to interactively browse your business premises with a premium 360-degree virtual walk-through experience.

Filed Under: Customers Tagged With: , , ,

6 tips and tools for pulling a cracker of a Christmas

November 20, 2013 by Leave a Comment

Christmas is a huge boom for retailers, but how can smaller businesses with little or no marketing budget attract their share of festive sales this December?

Filed Under: Selling Tagged With: , , , ,

Making the most of the marketing mix

November 20, 2013 by Leave a Comment

Online and digital marketing channels are more accessible and affordable for SMEs to reach an increasingly fragmented audience, which traditional, mass media finds harder to reach.

Filed Under: Growth
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