How Swift Electrical went multi-channel

August 22, 2013 by Leave a Comment

For 40-year-old family business Swift Electrical, a combination of economic recession and ever increasing competition has prompted a strategic change to multi-channel retail

Filed Under: Growth Tagged With: , , , ,

The greatest challenges facing e-retailers today

September 18, 2012 by Leave a Comment

Intershop recently released its 2012 E-commerce Report, which investigates the changing nature of commerce in Europe. Below is a summary of our major findings.

Filed Under: Customers, Growth Tagged With: , , , , ,

How to implement an mCommerce strategy

July 17, 2012 by Leave a Comment

Before they embark on a mCommerce journey, retailers and brand owners need to know where they are travelling to: in other words, they need to have a clearly-defined end goal.

Filed Under: Growth, Marketing, Selling Tagged With: , , , , ,

M-Commerce: Don’t forget data entry

February 29, 2012 by Leave a Comment

Consumers are opting to use mobile technology, for ease and speed, more and more. By 2015, Juniper Research predicts a 40% rise in mobile payments, highlighting the importance of e-tail sites on the go are for any successful retailer. By Emma Gooderham, managing director of WorldAddresses.com Recognising the increase in m-commerce, retailers have dedicated significant […]

Filed Under: Delivering, Growth Tagged With: , , , , , ,

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