Profile: Mitch Vidler of Slingshot

Customers don’t want to fill in forms or remember passwords online. Start-up Slingshot helps customers select items from anywhere and they all go into the same basket, meaning customers only have to add details once.

How to reduce shopping cart abandonment

Shopping cart abandonment is one of the key issues facing eCommerce websites. It’s rare that someone dumps a shopping basket when they get to the tills in a physical store and yet the latest figures from the Baymard Institute find an average abandonment rate of 66.22% across a swathe of eCommerce sites.

Benefitting from comparison shopping engines this Christmas

Many businesses struggle to capitalise on comparison shopping because they have not effectively optimised this channel and don’t have the resources to manage their data feeds.

Mobile influencing in-store shopping

More and more consumers are accessing data on their mobile devices to find out about products before buying them in store, according to new research by Delloite Digital.

Vital information about customers’ online preferences

For the second edition of its online customer experience competitive benchmark on this secor, YUSEO gathered feedback and expectations of more than 8,800 online buyers purchasing clothing via Internet.

Pinterest: The Power of Pinning for eCommerce

Pinterest has arrived, and it has done so with a bang. It seems as if everyone is talking about this new social network, but why is there so much interest? Why is there so much buzz around what is effectively an online pin board?

Survey: Men spend more online than women

ONLINE shoppers in the UK spend an average of £3,370 a year with men appearing Man spending money onlinethe most prolific shoppers, a new survey has found.