How to keep customers coming back

Repeat customers are vital for ecommerce websites that want to succeed. Here are seven ways to keep your customers coming back again and again.

Six easy mistakes to avoid on your website

When you’re putting together your ecommerce website, you need to make it appear as professional as possible. What are six mistakes to avoid making?

Five tips to win new customers

Finding new customers is not as hard as you think it is. Here are five tips for winning new customers for your ecommerce business. The more traffic you attract to your website, the more customers you will win. It’s as simple as that. Here are five ways to gain new visitors: 1. Define your target […]

The golden test to discover what customers want

You’ve tried beta testing. You’ve asked your wife and kids to play on your website. You’ve even hired an overpaid design consultant to tell you what’s wrong with your ecommerce business. Forget all that – here’s the golden test that all ecommerce entrepreneurs must do.

How to make your website more accessible

Thiabult Vincentberge of global online retailer Casino talks about his work in making Casino as accessible to minority groups such as the elderly and people who are partially sighted.

Is your ecommerce shop hosted safely?

Making the most of nifty web design tricks and promising a speedy checkout process to lure customers into buying from your website is all well and good, but if any element of an ecommerce site suffers a hiccup during a purchase, there’s a significant chance you’ve just lost a customer.

What is a website?

What is a website? This is not a silly question – although everyone knows what a website is, do you know what the different types of websites are for businesses?

Should you self-build your website or use professionals?

When setting up an ecommerce website, should you use a self-build tool and design the website yourself, or should you hire a professional developer?