Five ways to optimise YouTube

Many of us grow up dreaming of appearing on the television, with the buzz of being seen by the masses. Luckily for us, the internet is the new TV and it’s never been easier to get yourself seen by a global audience.

Alternative social media platforms

Social media is dominated by four platforms. Facebook was is top dog, followed by Twitter, LinkedIn and Google+ but these big players now have some stiff competition.

How to create a YouTube channel

The chances are you are already involved with Facebook and Twitter when it comes to social media but do you have a YouTube channel?

Monetising video content

The key challenge for most marketing managers is how to deploy this video content to effectively generate consistent, measurable sales. Doing so can also make an effective business case for more video content, therefore contributing to more sales.