For eCommerce entrepreneurs and executives who want to sell more
What are the trends in mobile retail for 2014? The most obvious one is that online – and to some extent in-store – retail is going to be dominated by mobile technology. Paul Skeldon looks into his crystal ball in search of more advances in mobile this year.
Ecommerce has certainly been on the up in 2013, with figures from Deloitte showing that online sales were expected to hit £5 billion this Christmas, a 19% rise compared with last year .
Beyond promoting goods and services and displaying them prominently on their websites, companies should offer consumers added value and benefits through good, inspiring content.
Social media is a crucial part of how online businesses communicate with audiences. When it is done badly, the effects can be severe.
Tim Pritchard of ecommerce and shopping cart software firm SellerDeck gives his advice for getting your product pages in tip-top condition.
Mike Barnes, head of retail sales at SecureTrading, offers advice on how to design an efficient payment process to optimise your website for sales.
Simon Norris, CEO of digital agency Nomensa, addresses the continuing surge in online mobile traffic and the importance of websites providing a meaningful and personal cross-channel experience.
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February 10, 2014
As we continue to follow our pet start up Distinctive Wash Ltd, we find founder and CEO Louise Knowler reflecting on how, if you want to launch any business, getting the online presence and technology right is something that has to be sorted from day one.
January 7, 2014
Continuing our video diary of the trials and tribulations of a start up, Louise Knowler, founder and CEO of Distinctive Wash Ltd, explains how selling online made her international from day one and how that was both challenging AND rewarding
December 9, 2013
With the inaugural UK Small Business Saturday a rip-roaring success, we talk to Chuka Umunna MP, Shadow Secretary of State for Business, Innovation and Skills – and founder of the cross-party Small Business Saturday Group – about why he set it up, what it hopes to achieve and what’s in it for small businesses. We […]
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