Tips for choosing a web store service

March 25, 2014 by Leave a Comment

The most important thing to keep in mind when choosing a web store are the needs of your business – both now and as it expands. Whether freemium or not, what is on offer are the key tools that will either help your business thrive…or not.

Filed Under: Selling Tagged With: , , , setting up a business,

An introduction to the multichannel

February 10, 2014 by Leave a Comment

Retailers and wholesalers are no longer able to compete by just selling through one or two sales channels.

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IRX 2014 open for business

January 27, 2014 by Leave a Comment

Ecommerce industry notables are preparing for what will be one of the biggest dates in the etail calendar, when the Internet Retailing Expo (IRX) kicks off in two months’ time.

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Fraud and cross-border expansion: resolving local issues

January 9, 2014 by Leave a Comment

Elie Casamitjana, Product Manager Fraud Prevention Solutions for online payment company Ogone, looks at the scale of the fraud problem facing Europe and technology advances that are helping to combat the threat.

Filed Under: Growth Tagged With: , , , Ogone, ,

DIARY OF A START UP: Episode 1 – marketing

November 14, 2013 by Leave a Comment

Louise Knowler started Distinctive Wash Ltd, the UK’s first designer fragrance washing powder for men. Louise started the business after a brain wave and has it up and running, but there is still much to learn… And she is kindly letting us follow her journey through getting her SME off the ground.

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Why online shops need a USP

November 4, 2013 by Leave a Comment

New online retailers need to give users a good reason to buy from their shop. This reason is called the unique selling proposition (USP), and is one of the key success factors for start-ups.

Filed Under: Starting Tagged With: , , starting an ecommerce shop, , USP

Indie retailers and online markets join forces to take on big boys

October 29, 2013 by 2 Comments

A plucky band of independent retailers are fighting to compete with the likes of Amazon, Tesco and other major supermarket giants with the launch this week of an innovative programme to take 200 of Britain’s High Streets online.

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Five tips for a better Christmas than 2012

October 1, 2013 by Leave a Comment

Though it makes people groan to think about Christmas in October, for retailers it’s essential to prepare months in advance for what is the most important date in the retail calendar. But how can you make sure Christmas 2013 improves on last year? Read on to find out.

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Why online customer service is crucial for etailers

September 20, 2013 by Leave a Comment

Etailers who aren’t already implementing a mobile optimised, responsive website are already at a disadvantage in an environment where shoppers are accessing sites through desktop, mobile and tablet.

Filed Under: Customers Tagged With: , , , LivePerson

Optimising your ecommerce store: How to shift more product

August 12, 2013 by Leave a Comment

What are the top-selling ecommerce sites doing to achieve higher sales? There are simple things you can do to convert browsers into buyer customers online. To find out what they are, we’ve looked to some of the top ecommerce players for inspiration.

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