Who’s better: existing or new customers?

The debate about whether it is better for a business to attract new customers or to retain existing ones rages on. In truth, to grow and develop your business you need to do both.

Increase repeat customers for more sales

Repeat customers are your ticket to a successful online store. Research has found that returning customers spend more, are easier to convert and often act as brand ambassadors, spreading the word about your business.

How to keep customers coming back

Repeat customers are vital for ecommerce websites that want to succeed. Here are seven ways to keep your customers coming back again and again.