Tim Pritchard, ecommerce analyst with SellerDeck gives five steps to get you going on Twitter
How Twitter boosts sales
June 5, 2013 by Leave a Comment
Twitter has become an integral part of most online companies’ marketing mix. From promoting and marketing your business, to building up brand recognition, ecommerce sites cannot afford to ignore Twitter.
How to drive engagement through Facebook
May 30, 2013 by Leave a Comment
How can ecommerce sites engage Facebook users? What are the systems that top brands use to make sure they get seen in people’s newsfeeds? Here are ten tips to help you use Facebook to drive engagement.
Capitalise on social media engagement
May 21, 2013 by Leave a Comment
Social media marketing can really engage your customers. But creating the best possible engagement can be fruitless if you don’t get your audience to do what you want them to.
Reviews and their impact on brand perception
May 3, 2013 by Leave a Comment
As the social web increasingly becomes part of our daily lives, shoppers demand informative one-to-one communication with brands. Social media enables this, empowering shoppers to express and share their opinions on a brand, whether good or bad.
Social commerce finally arrived?
April 24, 2013 by 1 Comment
Social commerce had a rocky start but with a swathe of start-ups revolutionising the space and partnerships forming between platforms and payment companies, it could be about to prove its critics wrong.
Social Logins: pros and cons
April 15, 2013 by Leave a Comment
It is becoming more and more common to see “Log in with Facebook” options when you visit editorial sites but are social logins something that online retailers should consider?
Chirpify: The start-up giving social commerce the boost it needs
April 11, 2013 by Leave a Comment
Despite a great deal of hype, social commerce has struggled to prove itself so far. Will this Portland start-up help to change the game? Back in 2010 Mark Zuckerberg said, “If I had to guess, social commerce is the next area to really blow up”. Some time later in February of 2011, Wired magazine lead […]
Seven SEO myths debunked
April 11, 2013 by 1 Comment
Understanding and implementing an effective SEO strategy is one of the cornerstones of success in online retail. But the guidelines and advice that is offered can all too often be clouded by misconceptions and untruths.
How to use Twitter’s Vine for business
March 28, 2013 by Leave a Comment
Vine is a new app launched by Twitter back in January. The app allows you to create six second videos and share them on the platform as well as Twitter and Facebook.
