Email marketing Q&A: Bathrooms.com

July 10, 2013 by Leave a Comment

Rebekah Monk and her husband Ian started their online business Bathrooms.com back in 2004 as something to keep Rebekah busy, having given up her job to have children.

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Focus on email marketing: avoiding spam filters

July 10, 2013 by Leave a Comment

One of the common problems for email marketing is the amount of emails which never even reach the recipients but instead hit spam filters. Here’s how to guarantee an optimal hit rate.

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Focus on email marketing: Email marketing companies

July 9, 2013 by Leave a Comment

When it comes to email marketing it’s a good idea to you use a third party to deliver your campaigns. There are many email marketing companies out there, all ranging in price and what they offer, so it’s worth while researching them thoroughly to make sure you find the right fit

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Focus on email marketing: Mistakes to avoid

July 9, 2013 by Leave a Comment

There are a number of pitfalls when it comes to email marketing; these should be avoided to ensure your campaigns are as successful. Once you push send on an email campaign there’s no way of bringing it back so make sure you get it right the first time, every time.

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Focus on email marketing: 10 tips for success

July 8, 2013 by Leave a Comment

As an ecommerce website, email marketing is the best way that you can maintain a dialogue with your customers and keep them coming back for more. It isn’t a simple job and will take strategy and creativity to reach your goals.

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Alternative social media platforms

July 3, 2013 by Leave a Comment

Social media is dominated by four platforms. Facebook was is top dog, followed by Twitter, LinkedIn and Google+ but these big players now have some stiff competition.

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Social media management tools

July 1, 2013 by Leave a Comment

Social media management is a powerful marketing and sales tool for ecommece merchants.

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Focus on social media: What are the benefits?

July 1, 2013 by 1 Comment

Social media plays a big role in the way you communicate your brand and interact with customers. So online retailers should be prepared with a strategy that brings an optimal return on investment.

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Focus on funding: Alternative funding sources

June 28, 2013 by Leave a Comment

Traditional money lenders are not splashing cash like they used to. According to new figures bank lending to businesses fell by £300m in the first quarter of 2013. Thankfully there are now swathes of alternative funding sources to pick up the slack.

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Focus on funding: Pitching to investors

June 24, 2013 by 1 Comment

Getting an opportunity to pitch to investors is no easy task so you want to make sure if you do manage to get a coveted spot in front of them, you wow them – no matter how much time you have to impress.

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