Display advertising has taken a knock with the growth of social media and other forms of ‘cheap’ marketing, but there is a way to create return on investment from display – and here’s how.
For eCommerce entrepreneurs and executives who want to sell more
Display advertising has taken a knock with the growth of social media and other forms of ‘cheap’ marketing, but there is a way to create return on investment from display – and here’s how.
More time is spent on Facebook than anywhere else online, so it’s a great place from which to sell. Here is how to set up a Facebook page that will give your business a lift.
When you launch a new product you need customers to take notice. Below we give you eight ways to create the best possible buzz around a product launch.
Online retailers deal with customer data on a daily basis. Your customers trust you and expect the highest levels of security. But just as online retail is growing at a fantastic pace, cyber crime is increasing also.
All too often, companies are spending money on link building, to improve their online visibility but are these budgets being spent wisely? Are acquired links going to maintain their value in the long-term?
You’re an small business, you’re competing in a global market place in tough economic conditions, how do you stand out from the crowd?
Vine is a new app launched by Twitter back in January. The app allows you to create six second videos and share them on the platform as well as Twitter and Facebook.
Just mention Search Engine Optimisation and you can guarantee someone will follow up with ‘SEO is a dark art’. True, there are plenty of shady characters peddling SEO skills, and certainly some ‘black hat’ techniques, but SEO really just needs a little time and some knowledge of how search engines work.
One of the most commonly used search engine optimisation (SEO) tactics to get extra traffic to a site, editorial or ecommerce, is link building. This consists of encouraging and creating links from other sites, to your various pages.
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February 10, 2014
As we continue to follow our pet start up Distinctive Wash Ltd, we find founder and CEO Louise Knowler reflecting on how, if you want to launch any business, getting the online presence and technology right is something that has to be sorted from day one.
January 7, 2014
Continuing our video diary of the trials and tribulations of a start up, Louise Knowler, founder and CEO of Distinctive Wash Ltd, explains how selling online made her international from day one and how that was both challenging AND rewarding
December 9, 2013
With the inaugural UK Small Business Saturday a rip-roaring success, we talk to Chuka Umunna MP, Shadow Secretary of State for Business, Innovation and Skills – and founder of the cross-party Small Business Saturday Group – about why he set it up, what it hopes to achieve and what’s in it for small businesses. We […]
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