Retail in a three screen world

multi-channel retail

Robert Castley, performance management expert at Keynote, looks at best practice for retail in a ‘three screen world’, and advises against retailers adopting a ‘one size fits all’ approach.

What exactly is multi-channel and could it help you sell more?

multi-channel retail

Everyone has heard of multi-channel and more recently, omni-channel but what do these terms really mean, and how are retailers applying the notion in the real world?

Step-by-step to the Omni-channel

omni-channel sales

With all the talk about omni-channel retail, many retailers will be wondering what it means to them. How do you go about implementing it, and will it bring new business?

Why Mcommerce starts with customers

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Mobile commerce has to cater to the everyday needs of customers, for example to minimise time and effort while shopping. Below, Andreas Kopatz, Business Development Manager at INTERSHOP explains why all mcommerce retailers should focus on customer needs over all.

Printerland opts for a fully responsive web option

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James Kight, chief executive of Printerland.co.uk, explains to Suzie Larcombe why he decided that neither an app, nor a mobile version of his ecommerce site is good enough for his customers.

Mcommerce: marketing on the move

online marketing

Reaching out to mobile consumers is a whole new ball game for online marketers. Read on for a fresh perspective on spreading the word about your business.

Mcommerce: The expert’s Top Tips

mcommerce

If you’re dipping your toes in the mcommerce water for the first time, help is at hand from our panel of experts.

Getting started with mcommerce

mobile commerce

In this guide we present all the information required to answer one question: Is it worth taking the mcommerce plunge?

Focus on mobile commerce: mcommerce 101

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Mobile commerce (or mcommerce for short) is taking over the world of retail, driven by ever more powerful mobile technology. Below, we explain why ‘m’ could be the new ‘e’ when it comes to reaching consumers.

The power for mcommerce

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Mcommerce is becoming a primary medium through which people buy the things they need; is your business set up to manage the double-digit growth that this area of retail is currently enjoying?