The debate about whether it is better for a business to attract new customers or to retain existing ones rages on. In truth, to grow and develop your business you need to do both.
For eCommerce entrepreneurs and executives who want to sell more
The debate about whether it is better for a business to attract new customers or to retain existing ones rages on. In truth, to grow and develop your business you need to do both.
Your brand values are a key offering – what does your brand stand for, and how can you best communicate that message to your ecommerce customers?
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February 17, 2014
Tony Pearce, serial company starter and entrepreneur talks us through his nine steps to using crowd funding – and offers some salutatory warnings about the risks, workload and rewards. Watch and learn…
February 10, 2014
As we continue to follow our pet start up Distinctive Wash Ltd, we find founder and CEO Louise Knowler reflecting on how, if you want to launch any business, getting the online presence and technology right is something that has to be sorted from day one.
January 7, 2014
Continuing our video diary of the trials and tribulations of a start up, Louise Knowler, founder and CEO of Distinctive Wash Ltd, explains how selling online made her international from day one and how that was both challenging AND rewarding
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