Selling > Getting your products on the web

Managing a 'selling website' requires product information, inventory management, product feeds, order management and supplier management, all working in harmony. This section focuses upon solving the challenges of selling your products efficiently and scaling to enterprise levels.

Read all our content on getting your products and services available to sell.

Top Stories

Pros and cons of SMS marketing

SMS is an ideal way to reach out on a more personal basis to consumers, customers, prospects and more. But is it flawless in its appeal?

Understanding Facebook for Business

Facebook has been around for a while now and yet many retailers are still in the dark about how to make the most from this incredible social media success story.

Free Customer Lifecycle Marketing Kit

eSeller has teamed up with the good people at Ometria to give you the lowdown on the what,where and how of returning customers.

How To

How to exploit Google PLAs on your Magento website

10 tips for pitching for funding

Nine kick-ass ways to get more from eBay

Features

Can retailers build better customer relationships with free Wi-Fi?

6 ways to attract your first buyers

Payment apps

Research

A window on new ecommerce customer trends

New research by GfK into customer trends and the views of people who buy online shows a high level of concern about retailers ability to track them, and particularly the potential to charge different prices depending on their browsing habits.

More from Selling…

Why we sponsored a roundabout

One of the most common and modern – yet seemingly strangely odd – ways of offline marketing has become the sponsorship of roundabouts.

How to choose a payment gateway

With a vast array of payment gateways to choose from – e-commerce hosting site Shopify, for example, supports more than 50 – finding the gateway that’s right for you and your brand can be a time consuming process.

Choosing a web developer: Part 1 – what you need

When looking to hire a freelance web developer, once you have exhausted what you can do with DIY web builders, you need to ask yourself a few questions about what you need and what you are looking for in a freelancer.

Top 5 e-commerce builder sites

So you are ready to build out your e-commerce site and you need a cool offering to stand out from the crowd. What are your options if you have a budget?

Tips for choosing a web store service

The most important thing to keep in mind when choosing a web store are the needs of your business – both now and as it expands. Whether freemium or not, what is on offer are the key tools that will either help your business thrive…or not.

Six of the best freemium and low cost webstore builders

One of the services that has boomed on the back of the freemium model – and something that can really help SMEs – are webstore building sites. And they are legion.

IRX Workshops: Come and see Amplience

Amplience Founder & CEO James Brooke explains why you should visit Amplience workshop at the Internet Retail Expo on Wednesday 27th March at the Birmingham NEC.

Nine steps to perfect market research

OK, so you have decided that you need to do some market research to either develop your initial start up, create a better business plan or to grow and develop your existing company. Now you need to plan how this market research process is going to work.

Do I need an app?

Does your business need an app? With responsive web design and a growing number of mobile web browsing consumers, many think that having an app is an expensive add on that they don’t need.

How to SEO your responsive site

OK, so you have opted to revamp your website for the increasing number of ‘tappy shoppers’ using mobile devices and responsive websites. But what does that mean for your SEO and how people discover you?