Five common social media mistakes to avoid

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Social media can help an ecommerce site to win new customers, but it’s important to lay down the ground rules. Here are five mistakes to avoid when using social media.

What will social commerce look like in 2013?

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Rob Howard, founder and CTO, Telligent reveals his predictions for the coming year on how ecommerce businesses will continue to interact with social media websites.

How social commerce can boost e-retailers

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Many brands are now gathering a significant amount of user-generated content due to their digital activities, whether this is information gleaned from their fans on Facebook, followers on Twitter, or customers who have bought a product and then left a review on the site.

How to go from 0 to 100 customers

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You’ve decided that you want to make a profession out of ecommerce. Good, that’s the easy bit. Now, how can you make your first 100 sales?

Can Facebook help you sell?

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Facebook is being used every day by the world’s biggest brands to build a legion of devoted fans, but can the same principles work for eCommerce businesses with limited budgets?

How Pinterest drives sales online

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Social media websites drive traffic, we all know this. But it’s harder for eCommerce businesses to gauge which ones are most useful to your business, and therefore which ones you should inject most effort into.

How to get the most from Facebook

Facebook

Fans of companies on Facebook are outspending non-fans an incredible 4 to 1.Ticketmaster, for example, has reported that every time a fan posted on its news feed that they bought a ticket from Ticketmaster, friends spent an additional £3.80 with the company.

How big brands use Facebook (Infographic)

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Ahead of Facebook multi-billion dollar initial public offering (IPO) later this week, social media analytics provider Socialbakers has put together some unique stats and facts about the company’s massive impact on global brand performance.

Trading on Facebook – Is it worthwhile?

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Facebook is an opportunity to promote products and services to millions of daily users, but is it right for you? We look at the pros and cons of selling via this channel.

How to set-up a Facebook business page

Facebook business page, How to setup facebook to generate business

This is part one of a series of videos from Coda Star Web design on how to create a facebook business page that generates business leads. It concentrates on how to maximise facebook pages, create additional pages (or ‘mini facebook websites’), with plenty of ‘calls to action’. We’re looking at how big brands set themselves up on facebook, and the best way to maximise your facebook traffic / community.