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Alternative social media platforms

July 3, 2013 by Leave a Comment

Social media is dominated by four platforms. Facebook was is top dog, followed by Twitter, LinkedIn and Google+ but these big players now have some stiff competition.

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Sales strategy: How to intergrate social media

June 18, 2013 by Leave a Comment

The days when retailers had just one sales channel are long gone. A robust sales strategy involves a range of different channels. Social media may be part of your marketing strategy but it should be included into your sales planning also.

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Beyond Facebook; alternative social media sales channels

February 5, 2013 by Leave a Comment

Facebook, Twitter and LinkedIn are important social media sales channels – but there are others that ecommerce entrepreneurs need to consider to capitalise fully on your online marketing efforts. Below, we list of five alternative social networks.

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How to go from 0 to 100 customers

September 26, 2012 by Leave a Comment

You’ve decided that you want to make a profession out of ecommerce. Good, that’s the easy bit. Now, how can you make your first 100 sales?

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How Pinterest drives sales online

August 3, 2012 by Leave a Comment

Social media websites drive traffic, we all know this. But it’s harder for eCommerce businesses to gauge which ones are most useful to your business, and therefore which ones you should inject most effort into.

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New Pinterest App for eCommerce launched

July 12, 2012 by Leave a Comment

ECOMMERCE retailers can now harness the power of online opinion after the release of a Pinterest app designed for businesses who want to know what products are most popular among bloggers.

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Monetising Pinterest: challenges and advantages

July 3, 2012 by Leave a Comment

Reports from internet traffic monitors highlight why Pinterest is drawing so much attention and it isn’t just a matter of traffic growth. Traffic matters, of course, and for social networks traffic growth is incredibly important.

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Pinterest and the power shift in fashion retailing

June 3, 2012 by 2 Comments

In his latest blog, BlogStar.co.uk founder Ross Furlong discusses how more and more consumers are buying goods through the social media phenomenon that is Pinterest.

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Pinterest backed for $100m

May 18, 2012 by Leave a Comment

PINTEREST, the scrapbook-style picture website, has received $100m to fund its global expansion and improve its services.

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Pinterest: The Power of Pinning for eCommerce

April 26, 2012 by 1 Comment

Pinterest has arrived, and it has done so with a bang. It seems as if everyone is talking about this new social network, but why is there so much interest? Why is there so much buzz around what is effectively an online pin board?

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