The Lyre of Orpheus: the pitfalls of social media

June 6, 2014 by Leave a Comment

Social media looks like a panacea of free marketing and promotion that, following a bit of tweeting will lead to massive increase in your online sales.

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Focus on sales strategy: creating your plan

June 17, 2013 by Leave a Comment

Getting your products in front of shoppers will take so much more than simply putting them online. With this in mind you need to create a sales strategy. Having a plan will help you to focus your sales efforts and make sure your investment is going to the right places.

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Sustain Christmas sales in January and beyond

January 18, 2013 by Leave a Comment

The British Retail Consortium (BRC) says online Christmas sales put in the strongest performance ever in December, rising by 17.8%, the fastest growth since December 2011.

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10 ways to maximise your online sales

August 7, 2012 by Leave a Comment

It’s not enough to create your eCommerce website and wait for the sales to roll in. You have work to create sales and divert attention from competitors. Here’s a 10-point plan to do just that.

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How to use: Actinic

August 1, 2012 by Leave a Comment

There are many packages available for small and start-up businesses, here we discuss with Actinic what it can do to get you selling online

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How to use: Ogone

July 18, 2012 by Leave a Comment

All good eCommerce businesses need quality payment systems. Here Ogone spells out what you can do with its service

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British businesses ‘not keeping up with technology’

June 20, 2012 by Leave a Comment

BRITISH businesses are not keeping up with technology and the growth of high speed broadband has stalled, according to a report by the European Commission. Just 14 per cent of small businesses in the UK sold their products online last year and are unlikely to reach a European target of 33 per cent by 2015, […]

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The seven steps to great content

June 17, 2012 by Leave a Comment

Websites are defined by their content and the better it is the greater the chance you’ll get visited and make sales. Here’s a quick guide to getting it right

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Furniture sales rise after comparison site deal

April 12, 2012 by Leave a Comment

FURNITURE and home accessories retailer Our World of Interiors is using ChannelAdvisor’s Comparison Shopping Engine (CSE) to boost its online sales.

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Small business app launched on Facebook

March 29, 2012 by Leave a Comment

A new app designed to help small and medium sized businesses take advantage of Facebook and boost their online sales has been launched.

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